pictures via WWD
Women’s wear everyday has revealed that Christian Dior will team up with Berlin contemporary art star Anselm Reyle for a line of accessories, purses as well as makeup just in time for Miami’s Art Basel. I’m quite sure that it expense me a hundred bucks just to compose that sentence. In all seriousness, though, perhaps Reyle’s thoroughly contemporary handle these bags as well as little leather products is an indicator that LVMH is done being so valuable with the Dior aesthetic?
I’ve moaned about exactly how stagnant Dior’s purses are a few times in the past, as well as it sees as though most of you agree that the business might stand to go in a new direction as well as try something more modern. Dior is a huge, venerable brand, after all, as well as ignoring the chance money in on that history via lustworthy purses is not a extremely LVMH thing to do. Dior might be selling handbags hand over fist, however for the past half a decade or so, the powers that be have more or less totally declined the opportunity.
This artist collaboration, the very first of its kind for Dior, feels like a step in the right direction for a brand that hasn’t attempted to make any type of type of serious purse statement since the gaucho bags in the mid-2000s. You don’t have to look beyond the bounds of LVMH to see what pop art can do to invigorate a purse line – Haruki Murakami as well as Stephen Sprouse for Louis Vuitton, anyone?
Even more than that, though, Louis Vuitton has grown so much under the guidance of Marc Jacobs since he’s been willing as well as able to shed a part of the company’s heritage to the ground as well as develop it anew. He dispensed with the stuffiness however left the iconic visuals of the brand intact, as well as Dior would be well advised to attempt to comply with suit. based on the gold metallic as well as matte versions of the woman Dior with skewed cannage quilting, LVMH may be prepared to take the necessary steps.
The bags will debut at an Art Basel pop-up shop in early December, as well as then ship to choose Dior shops around the world in January. costs will begin at around $270 for one of the pictured bracelets as well as head as much as about $4000 for a metallic woman Dior bag, based on present exchange rates.